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Cindy Rosenfeld’s Ultimate Guide to Selling Your Home in Naples

Cindy Rosenfeld  |  May 2, 2023

Cindy Rosenfeld’s Ultimate Guide to Selling Your Home in Naples

If you’re an aspiring home seller on the Naples real estate scene, there are a few things you’ll want to do ahead of time to increase your chances of success. This article will break down the process of preparing Naples luxury homes to sell. You’ll find answers to many of the most commonly asked questions about putting a home on the market and how to accomplish your goals.

Choose a competitive asking price

There are a number of factors that go into choosing the best asking price for your home. You want to set an accurate list price so that you don’t run into a snag with the appraisal. If your home doesn’t appraise for its sold price, your buyer will likely encounter issues when trying to secure funding from their lender.

To ensure you have a solid pricing strategy in place from the start, your real estate agent will run a comparative market analysis. This will compare your home to recently sold, similar properties so that you’ll have a better idea of what your home’s appraised value might be. They will also educate you about the current state of the market and explain how that impacts the ideal listing price of your home. Your Naples real estate agent is in tune with the local market and its fluctuations, so you can trust their advice and guidance.

Decide on the best time to sell

In most locations across the country, the late spring and early summer is the best time to sell a home if you’re seeking the most interest from buyers. According to the National Association of Realtors, the timeframe from May to August accounts for 40% of home sales throughout the year.

In Naples, our high season ramps up in October, goes lightly through November and December, and hits its full stride January through April. At that time, snowbirds are here buying, selling, and renting.

Make any necessary upgrades

Many sellers choose to invest in a pre-listing inspection before putting their home on the market. Even though they’re aware that most buyers will order an inspection during the option period, they want to get ahead of any problems that would ultimately arise during the buyer’s inspection and potentially derail the sale.

It’s also a great idea to think about the improvements or upgrades you can make to your home that will raise your property value or help your home stand out on the market. Lately, minor kitchen and bathroom remodeling projects have provided the most significant ROI for homeowners who are looking to sell. Your Naples real estate agent can advise you on which projects are most worth the time and money.

Find a Naples real estate agent who can help

Some sellers might be tempted to try to sell their home without a real estate agent on their side, but most will find that partnering with an experienced professional makes the process run smoother while increasing their chances of walking away with a better deal.

If you’re wondering how to find the right agent, you can learn about potential agents by doing research online and reading reviews from past clients. Most agents will also agree to meet with you in person before you officially begin working together. This is an excellent opportunity for you to ask questions about their experiences, services, and their certifications. You’ll also gain a better sense of how well you connect with the agent.

Think about potential marketing strategies

Creating a thorough marketing campaign is a crucial element of any home sale. Without effective marketing, you’ll struggle to generate significant interest in your home. Your real estate agent will be prepared with innovative marketing strategies on a variety of platforms and advertising channels to generate interest in your property.

Your agent will also help you prepare a compelling write-up for your listing that emphasizes your home’s best features. Most sellers will also invest in professional photographs that help each room in their home appear more spacious, warm, and inviting. Using these images will increase your chances of getting clicks from potential buyers as they shop for homes online.

Stage your home like an interior designer

It’s essential that you set aside time to think about how to best position your home in a way that emphasizes its functionality and its aesthetic appeal. Start by removing clutter and personal memorabilia that detract from the layout and design of your home. Then, work with an expert stager to arrange furniture and decor and create an alluring space that’s sure to get offers quickly.

Work with an expert agent

Cindy Rosenfeld has built a name for herself as a top Naples real estate agent, thanks to her ability to create strong relationships with her clients and provide top-notch insight and solutions. She is known for her expert negotiating skills and her ability to navigate her way through any obstacle with ease. Contact Cindy if you’re looking for a trusted advisor to guide you through the home-selling process. She will work tirelessly to help you reach your goals.

*Header photo courtesy of Shutterstock




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Work With Cindy

Get assistance in determining current property value, crafting a competitive offer, writing and negotiating a contract, and much more. Contact me today.